Branded Residential

From the inception of WATG, we have embraced a hospitality ethos in our residential design approach. Our goal is to create immersive, luxurious living environments that cultivate a sense of ease, escape, and everyday enrichment, delivering the ‘staycation’ experience that residents desire.

WATG and Wimberly Interiors offer an elevated approach to branded residential design that is warm, welcoming, and one-of-a-kind. By blending the best elements of hospitality and residential design, we create vibrant, functional living spaces that foster a strong sense of belonging.

Our integrated global teams—Advisory, Master Planning, Landscape Architecture, Architecture, and Interior Design—prioritize key elements to ensure each residence offers a sense of comfort and escape:

• A thoughtfully crafted sense of arrival
• Wellness-centered design to enliven the senses
• Flexible shared spaces for community engagement
• Effortless convenience and comfort
• Security and privacy that ensure peace of mind

Our team collaborates closely with clients to ensure their vision is brought to life, combining our deep expertise in both hospitality and residential sectors. We focus on informed insights that align business success with an elevated resident experience.

Branded residences represent a unique fusion of luxury hospitality and residential living. Developers can elevate their properties by integrating hospitality principles such as creating comfortable, restorative spaces and fostering connections within communities. For example, studies have shown that residents who have meaningful relationships within their community are more likely to renew their leases, increasing both retention and satisfaction.

Branded residences are an ever-growing sector in the luxury market. WATG brings over 76 years of global expertise to the table, ensuring that each branded residence we design not only meets the market demand but also enhances property value and long-term appeal. We provide a seamless, strategic approach—from pre-development advice to comprehensive architectural and interior design—that ensures every project is both successful and operationally sound.