
- Asia Pacific
Owensboro Racing & Gaming brings Kentucky’s rich horse racing heritage to life through an immersive gaming, dining, and entertainment experience.
Owensboro, Kentucky, The Americas
40 acres | 64,090 SF
Architecture, Interior Design
Owensboro Racing & Gaming brings Kentucky’s rich horse racing heritage to life through an immersive gaming, dining, and entertainment experience. Rooted in the fabled history and pageantry of the Kentucky Derby— “The Most Exciting Two Minutes in Sports”—this newly designed venue expands the branded Churchill Downs gaming experience, blending tradition with innovation, while honoring over 150 years of racing excellence. Spanning 64,590 square feet, this state-of-the-art facility captures the essence of Churchill Downs while celebrating Owensboro’s local culture. The venue seamlessly integrates live and online wagering, thrilling gaming experiences, and a curated selection of food and beverage offerings that celebrate Kentucky’s renowned Southern hospitality.
A striking exterior video marquee welcomes guests, setting the stage for the dynamic experience within. Upon entry, visitors are greeted by an architectural feature inspired by the iconic Churchill Downs spire, offering an immediate visual connection to the legendary racetrack. The interior unfolds into a vibrant gaming space, featuring dedicated areas for non-smoking, and VIP gaming as well as a separate enclosed area for patrons who wish to smoke. The heart of the venue is the centrally located bar, serving as a lively social hub, while the “Starting Gate” sportsbook and bar provide a dedicated space for race and sports betting enthusiasts. Thoughtfully designed food and beverage venues complete the experience, creating a dynamic and engaging atmosphere.
Rooted in the fabled history and pageantry of the Kentucky Derby, this newly designed venue expands the branded Churchill Downs gaming experience, blending tradition with innovation.
The project presented unique design challenges, requiring the creation of a high-impact, branded experience within a defined budget while also ensuring long-term adaptability to site conditions. Strategic material selection played a key role, incorporating durable, cost-effective finishes that evoke Kentucky’s equestrian culture. Custom design elements—such as bourbon barrel-inspired woodwork and metal accents recalling the starting gate—were carefully integrated to deliver a premium, high-touch environment while maintaining budget efficiency.
Additionally, the project demanded a site-responsive approach to address both floodplain conditions and future expansion needs. The building’s elevation and structural components were designed to mitigate water-related risks, ensuring resilience and uninterrupted operations. Meanwhile, the venue’s layout and infrastructure were strategically planned for scalability, allowing for the seamless integration of additional gaming, dining, or entertainment spaces as demand grows. This forward-thinking approach ensures that Owensboro Racing & Gaming remains both adaptable and true to its original design vision.
Strategic material selection played a key role, incorporating durable, cost-effective finishes that evoke Kentucky’s equestrian culture.
Through meticulous planning and a commitment to storytelling, Owensboro Racing & Gaming delivers an immersive, high-energy environment that pays tribute to Kentucky’s racing heritage while redefining modern gaming and entertainment. More than a destination, it is a celebration of history, competition, and the enduring thrill of the race.
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